Why do newspaper websites suck so much?

Why do newspaper websites suck so much when you search for something?

Disclaimer: This is heavily based on German news websites.

Simple example: I saw an interview with Sven Regener when scrolling on my notebook on sz.de. When I later sat on the sofa I would love to read it. So try to find it on my phone.

The search result was at position 15 even when I put in the precise name. It’s better than in the past where I could not find articles again. When I search at google.de with site:sz.de I usually find it at pos 1-3.

It’s not so difficult. Use something like Algolia if you don’t have the resources internally.