← Back to Minimal Product Analytics 
58 min 
17 min 
20 min
Stop Naming Your Events
A provocative take on event naming conventions and why they might be holding you back.
More in Minimal Product Analytics
58 min Video
Is Analytics Not Just a Growth Function?
Rethinking the role of analytics beyond growth metrics.
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17 min Video
What is Mixpanel?
Comprehensive introduction to Mixpanel for product and marketing teams. From event tracking to retention analysis.
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20 min Video
Ad-hoc Questions Are the Only Questions That Matter
Why flexible, question-driven analytics beats dashboard-first approaches.
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